COMPULIFE ® Software Inc. 
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Update News
for October 2017
These topics will be dealt with in more detail throughout this bulletin. Term4Sale Bumping Week Begins Every Windows PC subscriber of Compulife has the opportunity to obtain 3 local postal codes which give you special options for listings in your local area. Those who purchase Compulife Basic (formally the "mobile" edition), pay less and cannot get postal code listings. Most basic purchasers are those who ONLY want the web quoting option(s). We require agents who are listed at www.term4sale.ca to have the better Windows PC software. IMPORTANT: We define your "local" area as a circle with a radius of 20 miles from where you are located, based upon the address that we have for you in our database. We will "stretch" the radius where it is obviously from the Postal Code Analyzer that you are located in a rural, sparsely populated area. Decisions in that regard are based upon what we find/learn here: Within that 20 mile radius you can use the 3 local postal codes that you obtain with your Windows PC subscription, to BUMP people who paid to be listed in your area. BUMPing can only occur in the week following the first Monday in November. This year bumping week begins: You snooze, you lose. That day will be very busy for us, and so we encourage you to do some preparation in advance. Make sure you have your list of possible, better postal codes, and if you call and do not reach us that day, email your requests to: Do NOT email before: Any requests sent by email, after the above date/time, will be honored on a first come, first serve basis. The reason for the choice of date is that all additionally purchased postal codes are sold on an annual, calendar year basis. If you pay to buy additional postal code listings, those postal code listings are your's for that year. Further, you will have first right of refusal to keep those listings and renew them for the following year. The only way you can lose a previously purchased postal code is if you get BUMPed from that postal code. You can ONLY* be bumped if someone who is physically located within 20 miles of that postal code decides to use one of their local postal codes (most only have 3) to BUMP you out. If that happens then you will NOT be invoiced for the renewal of that postal code for 2017. So the first priority for EVERY subscriber is to ensure that they have taken full advantage of the ability to get the best 3 postal codes available in their local area. Once again, the time to do that is: NOTE: If we worked with you last year, to improve your local postal code listings, there is likely nothing you need to do this year. So this will only be advantageous for those who did not do so last year, and who have read and prepared for this year. VERY IMPORTANT (again): A person who has a local postal code listing CANNOT be bumped from that postal code. They have a LOCK on the postal code as long as they remain a subscriber to the Windows PC version of Compulife. If the subscription is not renewed, for whatever reason, and we cancel the account, those postal codes go back into the pool of available postal codes. Option for 3 More Local Postal Codes Standard License subscribers have the option to purchase up to 6 local postal codes, not just 3. Once again, those postal codes will be LOCAL meaning that they can be used to BUMP paid listings from your 20 mile radius. For some standard license subscribers, in large urban areas, that will be VERY important. On November 6th, those Standard License subscribers who wish to do so, can call us with instructions on obtaining up to 3 additional postal codes (over their current 3 local postal codes), and they can elect to pay $1 per month per listing for the balance of their current subscription. NOTE: Local postal codes will be added to the subscription price and are attached to your subscription. Purchased postal codes run on a calendar year basis ONLY. Example: If you want 3 additional postal codes, and your subscription has 8 months months before renewal. We will take your credit card for an additional 8 X $3 = $24. When your renewal comes up, you will be invoiced $372 for the following 12 months; $300 for software and $72 for 6 postal codes. Local postal codes, when purchased with software, are eligible for the multi-year discounts of 10% for 2 years, 20% for 3 years and 30% for 4 or 5 years (30th anniversary discount). Therefore, the $372 for 3 years would be: 3 X $372 X 80% = $892.80. That brings the cost of your local postal codes down to $9.60 each per year. If you add 3 additional postal codes, and then elect to add 3 years BEFORE the price increase, you will be able to pay: 3 X $336 X 80% = $806.40 Compulife compensates subscriber referrals for new customers with a FREE local postal code for 2 full years, plus the balance of the remaining year. Refer an agent to try our software, and that agent gets 6 free months of software (instead of 4) providing that they do the "Dare To Compare" challenge/tutorial to get the 6 free months (no purchase required). Once again, if your referral does that challenge, to get the free software, then you get a LOCAL postal code FREE for 2 full years, plus the remainder of the current year. When your FREE period on that postal code ends, you will have first right to renew it as a paid listing. Before that, you will be able to use it as a local postal code to bump. The time to use the bump will still be the first Monday in November. IMPORTANT: You have until November 6th to make referrals, earn your additional FREE local postal code, and use it to bump on: If I was an enterprising subscriber, who knows that term4sale is a profitable experience, I would be VERY busy in October referring everyone I can get my hands on. Use the following form to make your referral(s): Given the benefit of being able to bump paid listing in your local area, I am surprised that more subscribers do not take advantage of this opportunity. A lot of gold is being left on the table. The are NO changes to postal code pricing for 2018. Local postal codes will remain as $12 each per year, a price change introduced earlier this year. Additional postal codes, over the local postal codes that you are allowed(3 for personal use, 6 for standard license), are $15 per year. Those who contact us inquiring about term4sale listings generally want to know what they can expect by way of results. I always say the same thing. For every 3 postal code listings you can expect ONE solid email contact through the system. Some subscribers do better than that, but it is a general rule of thumb. Now I say "email" referring to the contacts that come through the term4sale "agent" list where the consumer completes the email form and it is sent on to the 3 listed agents. NOTE: Virtually all contacts use the contact 3 method. There was a way to contact individual agents, but that is being removed from the new version of Term4Sale which will be introduced in October. Only those with ulterior reason for contacting our subscribers seemed to be using it. In addition to email contacts, your name and phone number are displayed in the listings. If a consumer calls you directly, and we KNOW some do, then we have no record of those contacts and that is icing on your cake. For the new guarantee this does not factor in, simply as we have no way to monitor such activity. For the first time we are going to GUARANTEE the One for Three result. Here's how the guarantee works: If you get to the end of December, and you did not have have at least one email for every 3 postal codes you have, we will reduce the cost for you to renew those postal codes for 2017. EXAMPLE: You have 14 postal codes, three local and 11 that you purchased. For 14 postal codes we expect: 14/3 = 5 contacts (4.67 rounded up). Let's assume that you had only 3 email contacts (note: we do not count duplicate or BOGUS contacts) On November 15th, we would have invoiced you $162 (11 X $15) for 2017 renewal. However, you really only got the activity we would have expected for 9 total postal codes, which would have been 3 local postal codes, and 6 additionally purchased postal codes. Therefore, we will credit your invoice DOWN to $90 (6 X $15) and give you the same 14 postal codes for 2017. In other words, you will have 5 of those 11 paid postal codes for free. If you did better than 1 for 3 (many have) then you owe us money. NO, we're just kidding. This is a minimum guarantee. IMPORTANT: There are NO REFUNDS, simply a reduced renewal cost for the SAME postal codes for the following year. You can add postal codes, and pay for those, but if you substitute any of those postal codes then the price of renewal for those will still be $18 for the year. This guarantee is designed to act as a way to retroactively balance out the cost of postal codes listings that are NOT as attractive or not producing. |